The Product Innovation Imperative

Innovative Products Demand Focus


ProdInnovat_ArticelPage.jpg Strategy to Ignite, Empower and Enable Product Innovation:

Strategy to Ignite, Empower and Enable Product Innovation:

Innovation that forces change in the marketplace is an elusive goal that often feels out of reach. But successful products driven by innovation often arrive through a disciplined product development approach. In our article series, read how people, process and technology form the foundation to successfully deliver faster, better, smarter products for your customers.

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IESE: Bold Innovation in Mature Markets

IESE: Bold Innovation in Mature Markets

For many global manufacturers, finding growth in mature markets is an ominous challenge: unseating competitors and finding new customers. A corporate strategy that enables launching big, bold innovative products is paramount to success. Robert G. Cooper, New Product Development expert, offers five business vectors that enable successful development of unrivaled products, thereby attracting new customers and driving new revenue.

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ProdInnovat_Flowserve.jpg Flowserve: Accelerating Innovation with PLM

Flowserve: Accelerating Innovation with PLM

”Innovation First” is a Flowserve corporate strategy to transform the way they conceive, develop and support products to secure customer loyalty and open new markets.

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