Episode 5 - Engineering Process Debate: PLM or CAD


Engineering Process Debate: PLM or CAD?


Product customization has grown increasingly important for many industries. Companies rely on platform design or modularity as a way to offer variations of a product while keeping the number of designs manageable. In this episode, the discussion focuses on whether PLM or CAD is the right tool to take the lead in platform design. Which tool can help companies’ efficiency, bottom line and quality ― while taking into account the importance of verification, validation and configuration?


Download the White Paper "Achieving Product Diversity with Scale"   

Download Now



PTC’s View


While we can all agree on the value of a product platform approach (e.g., greater control over product cost, the ability to capitalize on new market opportunities and the synchronization of product configurators), we also need to acknowledge that there are various approaches companies can take to try to realize that value. In many organizations, platforms are managed in a complex system of spreadsheets, documents and homegrown systems. This can become difficult to manage and can lead to inefficiency and losses in platform benefit, especially when it comes to scalability. As a result, products are introduced late into the market or fail to meet customers’ requirements.

At PTC, we believe that to fully realize the market opportunity and to take advantage of the best design and engineering your company has created, a consistent approach to managing core product platform information through a PLM solution is required. This means being able to connect the required product configurations for each geographical market with the correct engineering bill-of-materials (BOM) and CAD geometry, ensuring that manufacturing ― wherever it takes place ― is producing the right product for the right market.