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How Augmented Reality Improves Automotive Customer Service

June 14, 2023
In this edition of Analyst Insights, Service Council’s John Carroll and JJ Lechleiter, General Manager of PTC’s Vuforia, share their perspectives and best practices on how automotive companies can leverage digital tools like augmented reality to create visual work instructions for their teams, and how they improve service workflows and customer experience.

Augmented Reality Car Repair: How Can You Improve Automotive Service Efficiency?

Customer expectations and competitive pressures hold service technicians to high standards for quality and efficiency. But in an industry defined by fast-paced innovation and increasingly complex products and processes, traditional 2D work instructions are failing your technicians.
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